Brand direction
A design direction based on your business, customers and where the identity will be used. This gives you a reference for the logo, colours, type and visual style.
Brand design and visual identity
We create visual identities for new businesses and redesign existing brands. This can include a logo, typography, colours, imagery and the artwork your team needs for websites, social media, packaging or print. We work through the identity in those settings before preparing the final files.
Discuss your projectBranding for your business
For new businesses, rebrands and companies introducing new products. We can create a complete identity or work with your existing name, logo and colours to design the materials you need.
What’s included
Logo, type and colour
Your logo in the variations you need, supported by a colour palette and typefaces. The identity is checked at small sizes and on the backgrounds where it will appear.
Artwork and templates
Designs for the materials your business uses, such as social posts, packaging, stationery, presentations and website pages. You receive artwork in the sizes and formats needed for each.
Brand guidelines
Your finished logo files and a guide to using the identity. It covers spacing, colours, typography and examples, so your team and suppliers can keep future materials consistent.
How we work with you
Tell us about the business
Share what you do, who your customers are and which materials you need. If you already have a brand, show us what you want to keep or change.
Review the identity
We show you the design direction on relevant materials, so you can see how the identity works. We then develop the selected direction with your feedback.
Receive your artwork
You receive the finished files and brand guidelines. We can also produce the website, packaging, social templates or other materials needed to introduce the identity to your customers.
Frequently asked questions
Can you design a logo without a full rebrand?
Yes. We can create a logo and the file variations you need. Colours, typography, templates and brand guidelines can be added if you want a wider identity system.
Can we keep our current name or logo?
Yes. We can retain your name, logo, colours or other recognised elements and develop the rest of the identity around them. Show us the assets you want to keep.
Can you apply the identity to our website?
Yes. We can design the website and other materials using the new identity, including social content, presentations, stationery and packaging. Tell us what you need ready for launch.
Other services
Tell us what you need
Email us with a few details about your project and when you’d like to start.
reach@marsdigital.onlineWe work with businesses in London, Dubai, Mumbai and Thailand.